Archive for November, 2007

It’s a Mad Mad Mad Mad World

Thursday, November 29th, 2007

LENY LondonEdge New York mark 2 is filling up nicely. Just to keep you wonderful retailers & exhibitors in loop, here are a few of the most recent signings…….. the ’super funny’ Sikworld, adorable Lyle & God Save New York, the awesome Liquorbrand, goody two shoes from Europe Yellowgelb & Buddha Jewellery offering some simply gorrrrgeous stuff. Buyers are being registered, entertainers talked to, ads booked, mailings in the offing ….. lots in the pipeline …. keep checking and we’ll keep ya posted.

It’s gonna be great!

Sunday, November 4th, 2007

Plans are steaming ahead for the next LENY LondonEdge New York event in February 2008. PR is poised and ready, the advertising concept is being finalised and the schedule completed, our joint LondonEdge and LENY newsletter is winging it’s way around the world and the girls are gathering contracts and allocating stands back to back. We’re all looking forward to the second opportunity to see the best punk, emo, rock n roll, goth, metal, tattoo, street and cult clothing, accessories, footwear and lifestyle gathered together under one roof in New York city. We’re at the River Pavillion at the Javits Center 28th Feb-1st March so we’ll see you there. In the meantime we’ll keep posting up dates and photos.

Quality not quantity

Thursday, November 1st, 2007

The team here at LENY are committed to attracting the highest quality buyers to attend our future shows!  We now employ a Visitor-coordinator who is dedicated to sourcing out new buyers using our myspace pages and the wider-web.   Some trade shows will try to create an illusion by trying to squeeze as many potential buyers into the venue as possible.  This can be extremely annoying for exhibitors when they repeatedly make sales pitches to business’s that have no interest in any of the products on display.  NOT here at LENY!!!  Our attitude is quality not quantity.  We will do all we can to encourage the right type of buyers to attend the show.  In fact, why not let us do your initial sales pitch, if there are any specific buyers that you want us to invite, email the details to Lawrence on customerservices@londonedge.com and he will happily contact them on your behalf.